Back 2 School Bounty™ Triples its Reach as it Moves into Second State

10/09/2018

Now that students have returned to school for the 2018/2019 school year, many teachers are again faced with a shortage of much needed classroom supplies.

Last year, Laura Shivers, regional marketing director for Adolfson & Peterson Construction’s (AP’s) Arizona region, created the Back 2 School Bounty™ program to provide supplies and resources for K-12 teachers. The program, sponsored by AP, is a committed “give back” to the K-12 market and is dedicated to reducing teachers’ out-of-pocket expenses associated with a new school year.

The Facts

  • On average, teachers are paid nearly 2% less in 2018 than they were in 1999 and 5% less than their 2009 pay, according to the Department of Education
  • The average family can expect to spend between $637 to $1,355 on back-to-school supplies per child
  • The average out-of-pocket expense each teacher spends per/year on school supplies is $530, with some spending up to $5,000
  • Teachers working in high-poverty schools spend an average of $672 per year
  • The average weekly pay for teachers is 25% LESS than other college-educated workers

An AP Solution

In its inaugural year, Back 2 School Bounty™ was a resounding success providing 25 Arizona schools with a “bounty box” filled with teachers most requested supplies: disinfecting wipes, glue sticks, hand sanitizer, dry erase markers, notepads, pencils, tissues and more.

As a second-year sponsor, AP helped introduced the Arizona-based non-profit to the Colorado market and spearheaded the tripling of sponsors and teachers reached.

“We could not be more excited to help bring this program to Colorado after seeing the impact it made in Arizona last year,” said Keri Burson, regional director of marketing for AP’s Colorado region. “Being able to invest in our local schools, students and teachers is something we are proud to support.”

The 2018-2019 bounty season concluded with more than $25,000 in donations and boxes delivered in two states, 35 school districts and 55 schools. In addition, AP had partner participation from over 15 local businesses and employee involvement at 30% between the two regions. 

“The addition of Colorado’s support and repeat sponsors really allowed for the program to extend its visibility and presence within K-12 learning environments. We are not only encouraged but deeply overwhelmed by both the community and company’s embrace of Back 2 School Bounty,” said Shivers.